DDR4 memory delivers up to 1.5x performance improvement over DDR3, running at 2.4Gbps- 3.2 Gbps, while reducing power by 25% on the memory interface. However, the shift to higher speeds degrades electrical signal integrity, especially when multiple modules are added to a system. Consequently, achieving higher capacities at more advanced speeds has become quite challenging.
Let’s talk about mobile payments 2.0
André Stoorvogel, head of marketing at Rambus Bell ID, recently penned an article for FinTech about the future of mobile payments. As Stoorvogel emphasizes, providing consumers with a truly frictionless experience is the “holy grail” of the payments industry.
“This [experience] has already been achieved in-app with platforms such as Uber, but has yet to be translated in-store,” he explained.
Rambus joins GLOBALFOUNDRIES FDXcelerator Program
GLOBALFOUNDRIES recently announced the addition of eight new partners to its FDXcelerator Program, including Rambus, Advanced Semiconductor Engineering, Inc. (ASE Group), Amkor Technology, Infosys, Mentor Graphics, Sasken, Sonics and QuickLogic.
Rambus, along with the above-mentioned partners, are joining Synopsys, Cadence, INVECAS, VeriSilicon, CEA Leti, Dreamchip and Encore Semi to provide a suite of services that will enable GLOBALFOUNDRIES customers to rapidly implement 22FDX® system-on-chip (SoC) designs in low-power applications spanning Internet-of-Things (IoT), mobile, RF connectivity and networking markets.
Smart shopping with beacons
Beacons are hardware transmitters that broadcast their identifier via Wi-Fi or Bluetooth Low Energy (BLE) to smartphones in close proximity. Once opted in with a mobile app, consumers can use beacons strategically placed throughout a brick-and-mortar store to receive product recommendations and coupons, view purchase history, display the precise location of items on store shelves and even listen to product descriptions.
Rambus renews DPA countermeasures license with Thales e-Security
Rambus has renewed its Differential Power Analysis (DPA) countermeasures license agreement with Thales e-Security. Under the new five-year agreement, the Thales line of hardware security modules (HSMs) will be protected against side-channel attacks in a variety of systems, including high-performance data center appliances.
The digital evolution of the retail experience
Craig Guillot of Samsung’s Insights recently noted that millennial shopping habits have prompted retailers to adapt with the creation of more personalized, seamless experiences fueled by technology. Indeed, over 85 percent of U.S. millennials own a smartphone and are increasingly using their devices to browse and research products, order online, pick up in-store and pay at the point-of-sale with mobile wallets.
