Rambus Inc. (NASDAQ: RMBS) has teamed up with eftpos, the Australian domestic debit network, to help support secure transactions with Apple Pay for users in Australia. Through integration with the Rambus Token Service Provider (TSP) technology, eftpos is able to support Apple Pay, the easy, secure and private way to pay. By utilizing tokenization, this TSP technology replaces sensitive information with unique reference numbers and is more secure than traditional plastic cards.
Rambus, eftpos Team Up in Australia to Support Apple Pay
SUNNYVALE, Calif. – Oct. 17, 2017 – Rambus Inc. (NASDAQ: RMBS) today announced it has teamed up with eftpos, the Australian domestic debit network, to help support secure transactions with Apple Pay for users in Australia. Through integration with the Rambus Token Service Provider (TSP) technology, eftpos is able to support Apple Pay, the easy, secure and private way to pay. By utilizing tokenization, this TSP technology replaces sensitive information with unique reference numbers and is more secure than traditional plastic cards.
“With millions of eftpos-only debit cards distributed across Australia by its members, eftpos is the country’s most popular debit payment method,” said Chakib Bouda, CTO of the Rambus Payments Division. “This partnership allows more than a million consumers to enjoy secure mobile payments using Apple Pay, leveraging our proven EMV tokenization software for trusted transactions.”
The Rambus TSP technology replaces traditional primary account numbers (PAN) with unique identifiers called payment tokens. By integrating the Rambus tokenization software, participating eftpos members can use eftpos debit cards with Apple Pay for increased protection.
“Our partnership with Rambus gives us the ability to accelerate our secure mobile payments strategy and support Apple Pay,” said eftpos Acting CEO, Paul Jennings. “We are excited to move from our traditional card based payment method into mobile, offering our members in Australia the opportunity to benefit from the convenience and security of Apple Pay.”
Security and privacy are at the core of Apple Pay. When customers use eftpos debit cards with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on your device. Each transaction is authorized with a one-time unique dynamic security code.
For more information on Apple Pay, visit apple.com/apple-pay.
For more information on Rambus mobile payment solutions, visit rambus.com/payments.
Who is Rambus?
Watch this video to learn how Rambus is making data faster and safer.
Rambus CTO On Tokenization, Part Deux
Tokens are nothing new. PCI tokens, encrypted card credentials held in vaults by processors, have been part of payments for years.
But version 2.0 of the EMVCo’s Payment Tokenization Specification, announced last month, is out to change that. Call it an upgrade, perhaps, as it focuses on eCommerce and is geared toward reducing fraud associated with primary account numbers (PANs), Rambus’ CTO Chakib Bouda explained in the latest Topic TBD.
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Rambus Delivers High-Speed SerDes Interface Solutions on GLOBALFOUNDRIES FX-14™ ASIC Platform for Data Center and Enterprise
Suite of silicon-proven PHYs on 14nm LPP process technology maximize performance and flexibility
SUNNYVALE, Calif. – Oct. 12, 2017 – Rambus Inc. (NASDAQ: RMBS), a leading provider of semiconductor and IP products, today announced the availability of a suite of silicon-proven, high-speed SerDes solutions including 16G MPSL (multi-protocol serial link), 30G C2C (chip-to-chip) and 30G VSR (very short reach) PHYs developed for GLOBALFOUNDRIES high-performance FX-14™ ASIC platform. Built on the GLOBALFOUNDRIES’ 14nm FinFET (14LPP) process technology, the Rambus SerDes PHYs are optimized for power and area at peak bandwidth, generating Ethernet speeds up to 100Gb and beyond for high-speed wireline, wireless, 5G network infrastructure, high-performance servers, storage, connectivity and compute applications.
“Data traffic and bandwidth demands have exploded, driving the insatiable need for highly optimized, high-performance semiconductor solutions,” said Luc Seraphin, senior vice president and general manager of the Rambus Memory and Interfaces Division. “Through our collaboration with GLOBALFOUNDRIES, Rambus is delivering robust high-speed interface IP that enables innovative chips and systems designed specifically for the Data Center and Communications markets and helping GLOBALFOUNDRIES deliver value to its customers through tested solutions.”
“Next-generation systems for cloud and communications must deliver more performance and handle more complexity than ever before,” said Kevin O’Buckley, vice president of product development at GLOBALFOUNDRIES. “Working together with Rambus enables us to provide ASIC solutions to our customers with a range of high-speed SerDes interfaces that have been optimized for power and area at peak bandwidth while maintaining complete compatibility with industry standards.”
The Rambus SerDes PHYs include a Physical Media Attachment (PMA) hard macro and Physical Coding Sub-layer with Built-in Self-Test (PCS-BIST) soft macro. The PHYs can also be configured to multiple channel widths and packaging options, which simplifies integration and maximizes design flexibility.
For additional information on Rambus SerDes Interface Solutions, please visit rambus.com/serdes.
